If someone were to ask you today, hey, what is the "437 Project" would you be able to answer them?

You should know the project is so important to the people of South Dakota, that even Sioux Falls Mayor Paul TenHaken, and several other high-profile individuals from across the Sioux Falls community have chosen to get involved.

If you're unfamiliar with the 437 Project, it's a 437-mile relay-style journey across the state that's designed to raise money for the Helpline Center.

KKRC-FM / 97.3 KKRC logo
Get our free mobile app

Back for its second year, the 437 Project is set to depart from the west side of South Dakota on Thursday, (September 21). As Dakota News Now reports, a total of 12 runners, including Sioux Falls Mayor Paul TenHaken will participate in this year's event which takes place over 72 consecutive hours.

The event concludes on Sunday, (September 24) as the caravan of runners comes rolling into Sioux Falls.

According to Dakota News Now, the main purpose of the 437 Project is to help raise statewide awareness and support regarding the very important topic of mental illness.

The inaugural event in 2022 was a big success that ended up raising over $120,000 for the state's Helpline Center which is responsible for fielding mental health and suicide-related calls on the 988 National Suicide Prevention Lifeline.

Those involved are hoping for even greater success raising funds during this year's 437-mile journey across the state.

As you know, the work the Helpline Center does here in South Dakota is vital to all the people and families throughout the state that continue to walk a path with mental illness.

In addition to the mental illness support they provide, the Helpline Center also offers grief resources to those who have unfortunately lost family and friends to suicide.

If you would like to learn more about the 437 Project, and how you can lend your support simply visit the 437 Project website here.

Source: Dakota News Now

11 Things You’ll Only Understand After Living in South Dakota

From soda to pop to sloppy Joes, different parts of of the country have their own local quirks and language. Simple phrases can have totally different means, local events may seem weird, and food may go by a unique name.

If you're new to South Dakota here is a sort of translation guide for some odd things you may see or hear.


More From KKRC-FM / 97.3 KKRC